Hello my Curvy fashionistas! The time is here and the seasons as changing. I am so excited because fall is my favorite season. Living in Miami, it can be challenging because we don’t have seasons, so you make the most of it! ? So today I am going to bring some of the amazing pieces from a store that caters to the plus size woman with an edgy flare and true modern style and diva quality. I am of course talking about Fashion to Figure, a store that is getting an amazing following. Featuring everything from some of the best fitting jeans to incredible dresses that take you from day to night, this is a store that you will love. If you watch the popular TV “Jerseylicious” on the style network, you might remember that Doria is one of their popular clients and they were featured in an episode. With locations in New York and New Jersey, here is a little information on the company itself:
Michael Kaplan, the CEO and Co-Founder of FTF has been amazing in his mission to create a store that gives the full-figured community everything they have been looking for. He is an incredible influence in the full-figured fashion division with an impressive background for business. He previously co-founded an online community and shopping portal for full-figured women purchased by Charming Shoppes in 2000. Prior to that, Michael was a Venture Capitalist with RRE Ventures and a Financial Analyst with Lazard in New York. He studied jazz, saxophone at The Manhattan School of Music, is a graduate of Brown University and earned an MBA from Harvard Business School. Kaplan was named one of Chain Store Age’s “40 under 40” Rising Retail Stars in 2006 and has been a featured guest speaker at The Fashion Institute of Technology and The Laboratory Institute of Merchandising.
As per their site:
Everyone wants fashion and style; lots of choices; great prices and personal service. These factors and our family history in full-fashion made us realize customers were underserved and there was an opportunity to build a new kind of store – a corner of the world where everyone would feel inspired. We believe fashion is truly a state of mind, not a size range. So, we set out to create an environment that provides fresh fashion choices and service embodied by respect, attention, and understanding. And, all this in a cool, trendy and fun place everyone could enjoy going. We wrote up the concept, entered a prestigious business plan contest and got a lot of attention because of our great-grandmother and family’s old business. But, we didn’t win anything! However, we started down the road to our dream of revolutionizing full-fashion. We have been joined by some amazing advisors, investors, colleagues and friends along the way. And, you and your constant feedback keep us working towards our mission.
With all this insight into what is Fashion to Figure, check out some of the fabulous items they have to offer:
This season, Maxi’s are huge and FTF, is on top of bringing fabulous styles for everyone:
This maxi dress features an interesting twist, a tail hemline that’s shorter in the front and longer in the back! Perfectly feminine and trendy; this dress features a v-neckline, waist inset, and gathered skirt. Color block design adds trendy style. Perfect for later summer and early fall pair with sandals, ballet flats or even boots.
Simple yet stylish this jersey maxi dress is sure to be the most comfortable and effortless item in your wardrobe. With short sleeves and a v-neckline this dress stretches for the perfect fit. Tie in back cinches the waist. Pair with ballet flats for the office or sandals for a casual day out.
Make a maxi dress your wardrobe must-have this season! This retro-inspired dress makes a statement with its bright colorful stripes and flattering cut. Twist knot front bodice adds style and drape to the long ankle grazing skirt. The perfect day to night dress; wear with flip flops by day and wedges by night. Add a chunky neutral cuff to add sophisticated style.
They are truly ready for fall with these amazing fashions:
Of course, no outfit could be complete without the right accessories, check out their gorgeous selections:
So I hope you are as excited as I am to check out more amazing things from this incredible store. For more information, go to: www.fashiontofigure.com or if you are in the NYC, NJ area, find a location near you. Please feel free to leave any comments below and if you have a direct questions for me, email me at: Claudine@curvyrevolution.com. Until next time my Divas, remember to stay beautiful!!! Xoxo